In this episode, we have an engaging conversation with Eoin Flinn, the founder of 254 Brewing in Nairobi, Kenya. Owen shares his unique journey from Limerick, Ireland, to East Africa, where he has become a trailblazer in the Kenyan craft beer scene. With a background in manufacturing and a passion for brewing, Eoin and his team have built 254 Brewing into a standout brand in a market dominated by big players like Diageo.
Eoin discusses the challenges of starting a brewery in Kenya, from navigating the complex licensing process to dealing with a market controlled by multinational giants. He also shares insights into the diverse range of beers they produce, including their popular Belgian tripel, Marotta Two, and how they’re working to make craft beer accessible and appealing to both local and expat communities. With a focus on sustainability, 254 Brewing is committed to recycling their bottles, despite the challenges posed by a market that increasingly favors cans and single-use packaging.
We also explore the cultural and economic landscape of Kenya's beer market, the impact of high taxes on the industry, and the future of craft brewing in the country. Eoin's story is not just about beer—it's about resilience, innovation, and the determination to create something new in an emerging market.
Whether you're interested in craft beer, entrepreneurship, or the dynamics of African markets, this episode offers a fascinating look at what it takes to succeed in the brewing industry in Kenya. Don’t forget to like, subscribe, and share if you enjoyed this episode!